Because of co-founder Peggy's 'Ma', Helene Hermine Brug. At 91 years wise in 2018, despite having Parkinson's disease and Congestive Heart Failure, Ma managed an active "snowbird" lifestyle. In the summer of 2018, an unfortunate fall caused two pelvic fractures and havoc to Ma's life. Excruciating pain due to the fractures prevented physical therapy and significantly limited Ma's mobility. Doctors prescribed narcotics for that severity of pain, but Ma refused to take them. A family friend recommended and provided a cannabis topical. The cannabis salve worked wonders, and in a short period of time, Ma was able to restart physical theraphy, her outings, and resumed her travels between New Jersey and Florida, until her passing due to natural causes in March 2021. Ma's cannabis experience ignited her daughter's curiosity and learning. Peggy and friends started a cannabis journey that explored the inequities and the opportunities in the emerging industry. In 2019, the ladies established Ecquinabis, a DEI consulting firm, and in 2021 MRNG.